Privacy statement
1. Data protection at a glance
General information
The following notes provide a simple overview of what happens to your personal information when you visit this website. Personal data is all data with which you can be personally identified. Detailed information on the subject of data protection can be found in our data protection declaration listed under this text.
Data collection on this website
Who is responsible for data collection on this website?
The data processing on this website is carried out by the website operator. You can find his contact details in the imprint of this website.
How do we collect your data?
On the one hand, your data is collected by you communicating it to us. For example, this may involve data that you enter in a contact form.
Other data is automatically collected by our IT systems when you visit the website. These are mainly technical data (e.g. Internet browser, operating system or time of the page call). This data is collected automatically as soon as you enter this website.
What do we use your data for?
Some of the data is collected to ensure that the website is error-free. Other data may be used to analyze your user behavior.
What rights do you have with regard to your data?
You have the right at any time and free of charge to receive information about the origin, recipient and purpose of your stored personal data. You also have the right to request the rectification or cancellation of these data. You can contact us at any time at the address given in the imprint for this and other questions on the subject of data protection. Furthermore, you have the right to appeal to the competent supervisory authority.
You also have the right, under certain circumstances, to request that your personal data be restricted. Details on this can be found in the data protection declaration under "Right to limitation of processing".
Third-party analysis tools and tools
When you visit this website, your surfing behaviour can be statistically evaluated. This is done primarily with cookies and so-called analysis programs. The analysis of your surfing behaviour is usually anonymous; the surfing behaviour cannot be traced back to you.
You may object to this analysis or prevent it by not using certain tools. For detailed information about these tools and your opt-out choices, please see the following privacy statement.
2. General information and mandatory information
Data protection
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration.
When you use this website, various personal data is collected. Personal data is data with which you can be personally identified. This data protection declaration explains which data we collect and for what purpose we use it. It also explains how and for what purpose this is done.
We would like to point out that data transmission over the Internet (e.g. communication by e-mail) can be subject to security vulnerabilities. A complete protection of the data against access by third parties is not possible.
Note on the responsible body
The responsible body for data processing on this website is:
Schwiha GmbH
Heckenstr. 6
86179 Augsburg
GERMANY
Phone: +49 821 / 999 792 41
E-mail: info@keyfuchs.de
Responsible body is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g. names, e-mail addresses, etc.).
Revocation of your consent to data processing
Many data processing operations are only possible with your express consent. You can revoke your consent at any time. For this purpose, an informal notification by e-mail to us is sufficient. The legality of the data processing carried out until the revocation remains unaffected by the revocation.
Right to object to data collection in special cases and to direct advertising (Art. 21 DSGVO)
IF THE DATA PROCESSING IS BASED ON ART. 6 ABS. 1 LIT. E OR F DSGVO, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS DATA PROTECTION DECLARATION. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR RELEVANT PERSONAL DATA UNLESS WE CAN PROVIDE COMPELLING REASONS FOR DOING SO.THE PROCESSING SERVES THE ASSERTION, EXERCISE OR DEFENSE OF LEGAL CLAIMS (OBJECTION ACCORDING TO ART. 21 ABS. 1 DSGVO).
IF YOUR PERSONAL DATA ARE PROCESSED FOR THE PURPOSE OF DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING; THIS ALSO APPLIES TO PROFILING IN SO FAR AS IT IS RELATED TO SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR THE PURPOSE OF DIRECT ADVERTISING (OBJECTION PURSUANT TO ART. 21 PARA. 2 DSGVO).
Right of appeal to the competent supervisory authority
In the event of infringements of the DSGVO, the persons concerned have the right to appeal to a supervisory authority, in particular in the Member State of their habitual residence, workplace or place of presumed infringement. The right of appeal shall be without prejudice to other administrative or judicial remedies.
Right to data transferability
You have the right to have data which we process automatically on the basis of your consent or in fulfilment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another responsible person, this will only be done as far as it is technically feasible.
SSL or TLS encryption
This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line.
If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.
Information, deletion and rectification
Within the framework of the applicable legal provisions, you have the right at any time to free information about your stored personal data, their origin and recipient and the purpose of data processing and, if applicable, a right to correction or deletion of this data. You can contact us at any time at the address given in the imprint for this and other questions on the subject of personal data.
Right to limitation of processing
You have the right to request the restriction of the processing of your personal data. You can contact us at any time at the address given in the imprint. The right to limit the processing exists in the following cases:
- If you dispute the accuracy of your personal data stored with us, we usually need time to verify this. For the duration of the examination, you have the right to demand the restriction of the processing of your personal data.
- If the processing of your personal data has taken place unlawfully, you may request that the data processing be restricted instead of deleted.
- If we no longer need your personal data, but you need it for the exercise, defence or assertion of legal claims, you have the right to demand the restriction of the processing of your personal data instead of deletion.
- If you have filed an objection in accordance with Art. 21 para. 1 DSGVO, you must weigh your interests against ours. As long as it is not yet clear whose interests predominate, you have the right to demand that the processing of your personal data be restricted.
If you have restricted the processing of your personal data, such data may not be processed - apart from its storage - without your consent or for the purpose of asserting, exercising or defending legal rights or protecting the rights of another natural or legal person or for reasons of an important public interest of the European Union or a Member State.
Objection to advertising e-mails
We hereby object to the use of contact data published within the scope of the imprint obligation to send unsolicited advertising and information material. The operators of these pages expressly reserve the right to take legal action against unsolicited mailing or e-mailing of spam and other similar advertising materials.
3. Data collection on this website
Cookies
Some of the Internet pages use so-called cookies. Cookies do not damage your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, more effective and safer. Cookies are small text files which are stored on your computer by your browser.
Most of the cookies we use are so-called "session cookies". They are automatically deleted at the end of your visit. Other cookies remain stored on your device until you delete them. These cookies enable us to recognize your browser on your next visit.
You can set your browser so that you are informed when cookies are set and only allow cookies in individual cases, accept cookies for specific cases or generally exclude them and activate automatic deletion of cookies when the browser is closed. If cookies are deactivated, the functionality of this website may be restricted.
Cookies which are necessary for the execution of the electronic communication process or for the provision of certain functions requested by you (e.g. shopping basket function) are stored on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a justified interest in the storage of cookies for the technically error-free and optimised provision of his services. If a corresponding consent has been requested (e.g. a consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO; the consent can be revoked at any time.
Insofar as other cookies (e.g. cookies for analysing your surfing behaviour) are stored, these are dealt with separately in this data protection declaration.
Server log files
The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:
- Browser type and browser version
- used operating system
- Referrer URL
- Hostname of the accessing computer
- Time of the server request
- IP address
This data will not be merged with other data sources.
These data are collected on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a justified interest in the technically error-free presentation and optimisation of his website - for this purpose the server log files must be recorded.
Contact form
If you send us enquiries via the contact form, your details from the enquiry form including the contact data you provided there will be stored by us for the purpose of processing the enquiry and in the event of follow-up questions. We do not pass on this data without your consent.
This data is processed on the basis of Art. 6 para. 1 lit. b DSGVO if your request is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases the processing is based on our legitimate interest in the effective processing of the enquiries addressed to us (Art. 6 Para. 1 lit. f DSGVO) or on your consent (Art. 6 Para. 1 lit. a DSGVO) if this has been requested.
The data entered by you in the contact form will remain with us until you request deletion, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory statutory provisions - in particular retention periods - remain unaffected.
Inquiry by e-mail, telephone or fax
If you contact us by e-mail, telephone or fax, your request including all personal data (name, request) will be stored and processed by us for the purpose of processing your request. We do not pass on this data without your consent.
This data is processed on the basis of Art. 6 para. 1 lit. b DSGVO if your request is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on your consent (Art. 6 para. 1 lit. a DSGVO) and/or on our legitimate interests (Art. 6 para. 1 lit. f DSGVO), as we have a legitimate interest in the effective processing of the enquiries addressed to us.
The data sent to us by you via contact requests will remain with us until you request deletion, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory statutory provisions - in particular statutory retention periods - shall remain unaffected.
Registration on this website
You can register on this website to use additional features on the site. We use the data entered for this purpose only for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise we will refuse the registration.
In the case of important changes, for example in the scope of our services or in the case of technically necessary changes, we will use the e-mail address provided during registration to inform you in this way.
The processing of the data entered during registration is carried out for the purpose of implementing the user relationship established by the registration and, if necessary, for initiating further contracts (Art. 6 Para. 1 lit. b DSGVO).
The data collected during registration will be stored by us as long as you are registered on this website and will subsequently be deleted. Legal retention periods remain unaffected.
Comment function on this website
For the comment function on this page, in addition to your comment, information at the time the comment was created, your e-mail address and, if you do not post anonymously, the user name you have chosen will be stored.
Storage of the IP address
Our comment feature stores the IP addresses of users who post comments. As we do not check comments on this website before activating them, we need this data in order to be able to take action against the author in the event of infringements such as insults or propaganda.
Storage time of comments
The comments and the related data (e.g. IP address) are stored and remain on this website until the commented content has been completely deleted or the comments have to be deleted for legal reasons (e.g. offensive comments).
legal basis
The comments are stored on the basis of your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke your consent at any time. For this purpose, an informal notification by e-mail to us is sufficient. The legality of the data processing operations that have already taken place remains unaffected by the revocation.
4. Plugins and tools
YouTube with enhanced data protection
This website includes videos from YouTube. The website is operated by Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
We use YouTube in advanced privacy mode. According to YouTube, this mode means that YouTube does not store any information about visitors to this website before they view the video. However, the transfer of data to YouTube partners is not necessarily excluded by the extended data protection mode. YouTube connects to the Google DoubleClick network whether or not you're watching a video.
As soon as you start a YouTube video on this website, a connection will be established to the YouTube servers. This will tell the YouTube server which of our pages you have visited. If you are logged in to your YouTube account, you can allow YouTube to directly associate your surfing behavior with your personal profile. You can prevent this by logging out of your YouTube account.
In addition, YouTube may store various cookies on your device after you start a video. YouTube can use these cookies to obtain information about visitors to this website. This information is used, among other things, to collect video statistics, improve usability and prevent fraud. The cookies remain on your device until you delete them.
If necessary, after the start of a YouTube video, further data processing operations may be triggered over which we have no control.
YouTube is used in the interest of an appealing presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO. If a corresponding consent has been requested (e.g. a consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO; the consent can be revoked at any time.
For more information about privacy at YouTube, please see their privacy policy at: https://policies.google.com/privacy?hl=de.
Data protection provisions on the application and use of Google Analytics (with anonymization function)
The person responsible for processing has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analysis service. Web analysis is the collection, collection and evaluation of data on the behavior of visitors to Internet pages. A web analysis service collects, among other things, data on the website from which a person concerned came to a website (so-called referrer), which sub-pages of the website were accessed or how often and for how long a sub-page was viewed. A web analysis is mainly used to optimize a website and for a cost-benefit analysis of internet advertising.
The operating company of the Google Analytics component is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The person responsible for processing uses the addition "_gat._anonymizeIp" for web analysis via Google Analytics. By means of this addition, the IP address of the Internet connection of the person concerned is shortened and anonymized by Google if our Internet pages are accessed from a member state of the European Union or from another signatory to the Agreement on the European Economic Area.
The purpose of the Google Analytics component is to analyze the flow of visitors to our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us that show the activities on our website, and to provide other services related to the use of our website.
Google Analytics places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. With the setting of the cookie, Google is enabled to analyze the use of our website. Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which a Google Analytics component has been integrated, the Internet browser on the information technology system of the person concerned is automatically triggered by the respective Google Analytics component To transmit data to Google for the purpose of online analysis. As part of this technical process, Google gains knowledge of personal data, such as the IP address of the person concerned, which Google uses, among other things, to trace the origin of visitors and clicks and subsequently to enable commission accounting.
The cookie is used to store personal information, such as the access time, the location from which access was made and the frequency of visits to our website by the person concerned. Each time you visit our website, this personal data, including the IP address of the Internet connection used by the person concerned, is transmitted to Google in the United States of America. These personal data are stored by Google in the United States of America. Google may pass this personal data collected through the technical process on to third parties.
The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a cookie on the information technology system of the person concerned. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.
Furthermore, the data subject has the option of objecting to the collection of the data generated by Google Analytics relating to the use of this website and the processing of this data by Google and to prevent this. To do this, the person concerned must download and install a browser add-on under the link https://tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data or information on visits to websites may be transmitted to Google Analytics. The installation of the browser add-on is considered an objection by Google. If the information technology system of the person concerned is deleted, formatted or reinstalled at a later point in time, the person concerned must reinstall the browser add-on in order to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the person concerned or another person who is attributable to their sphere of influence, there is the option of reinstalling or reactivating the browser add-on.
Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/ and at http://www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail under this link https://www.google.com/intl/de_de/analytics/.
Data protection provisions about the application and use of Google Ads
The controller has integrated Google Ads on this website. Google Ads is an internet advertising service that allows advertisers to place ads in Google's search engine results as well as in the Google advertising network. Google Ads enables an advertiser to define certain keywords in advance by means of which an advertisement is only displayed in Google's search engine results if the user retrieves a keyword-relevant search result with the search engine. In the Google advertising network, the ads are distributed to topic-relevant websites using an automatic algorithm and taking into account the previously defined keywords.
The operating company for the services of Google Ads is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of Google Ads is to advertise our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine and by displaying third-party advertising on our website.
If a person concerned reaches our website via a Google ad, a so-called conversion cookie is stored on the information technology system of the person concerned by Google. What cookies are has already been explained above. A conversion cookie loses its validity after thirty days and is not used to identify the person concerned. If the cookie has not yet expired, the conversion cookie is used to determine whether certain sub-pages, for example the shopping cart from an online shop system, have been accessed on our website. The conversion cookie enables both we and Google to understand whether a person concerned who came to our website via an AdWords ad generated sales, i.e. completed or canceled a purchase.
The data and information collected through the use of the conversion cookie are used by Google to create visit statistics for our website. These visit statistics are in turn used by us to determine the total number of users who were referred to us via AdWords advertisements, i.e. to determine the success or failure of the respective AdWords advertisement and to optimize our AdWords advertisements for the future . Neither our company nor other Google Ads advertisers receive any information from Google that could identify the data subject.
The conversion cookie is used to store personal information, such as the websites visited by the person concerned. Every time you visit our website, personal data, including the IP address of the Internet connection used by the person concerned, is transmitted to Google in the United States of America. These personal data are stored by Google in the United States of America. Google may pass this personal data collected through the technical process on to third parties.
The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the person concerned. In addition, a cookie already set by Google Ads can be deleted at any time via the Internet browser or other software programs.
The data subject also has the option of objecting to interest-based advertising by Google. To do this, the person concerned must call up the link https://www.google.de/settings/ads from each of the Internet browsers they use and make the desired settings there.
Further information and the applicable data protection regulations from Google can be found at https://www.google.de/intl/de/policies/privacy/.
Data protection provisions on the application and use of Matomo
The person responsible for processing has integrated the Matomo component on this website. Matomo is an open source software tool for web analysis. Web analysis is the collection, collection and evaluation of data on the behavior of visitors to Internet pages. A web analysis tool records, among other things, data on the website from which a person concerned came to a website (so-called referrer), which sub-pages of the website were accessed or how often and for how long a sub-page was viewed. A web analysis is mainly used to optimize a website and for a cost-benefit analysis of internet advertising.
The software is operated on the server of the person responsible for processing; the log files, which are sensitive under data protection law, are stored exclusively on this server.
The purpose of the Matomo component is to analyze the flow of visitors to our website. The person responsible for processing uses the data and information obtained, among other things, to evaluate the use of this website in order to compile online reports showing the activities on our website.
Matomo places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. The setting of the cookie enables us to analyze the use of our website. Every time one of the individual pages of this website is called up, the Internet browser on the information technology system of the person concerned is automatically prompted by the Matomo component to transmit data to our server for the purpose of online analysis. As part of this technical process, we gain knowledge of personal data, such as the IP address of the person concerned, which, among other things, enables us to understand the origin of the visitors and clicks.
The cookie is used to store personal information, such as the access time, the location from which access was made and the frequency of visits to our website. Each time you visit our website, this personal data, including the IP address of the internet connection used by the person concerned, is transferred to our server. These personal data are stored by us. We do not pass this personal data on to third parties.
The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Matomo from setting a cookie on the information technology system of the person concerned. In addition, a cookie already set by Matomo can be deleted at any time via an internet browser or other software programs.
Furthermore, the data subject has the option of objecting to the collection of the data generated by Matomo relating to the use of this website and of preventing such collection. To do this, the person concerned must set "Do Not Track" in their browser.
With the setting of the opt-out cookie, however, there is the possibility that the website of the person responsible for processing can no longer be used in full by the person concerned.
Further information and the applicable data protection provisions of Matomo can be found at https://matomo.org/privacy/.
5. Online marketing and partner programs
Amazon Affiliate Program
The operators of this website participate in the Amazon EU partner program. On this website, advertisements and links to the Amazon.co.uk site are integrated through Amazon, where we can earn money through reimbursement of advertising costs. Amazon uses cookies to track the origin of orders. This allows Amazon to recognize that you have clicked the affiliate link on this website.
Amazon cookies" are stored on the basis of Art. 6 lit. f DSGVO. The website operator has a justified interest in this, as the amount of his affiliate remuneration can only be determined by the cookies.
For more information about Amazon's use of data, please see Amazon's privacy statement: https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8odeId=3312401